Feb 17, 2004

Booz Allen Hamilton's new research on Organizational DNA says:

“Execution” has become the new watchword in board rooms around the globe, as CEOs and
directors watch sound strategies fail at the hands of organizations that cannot or will not effectively
implement them. The ability to execute is not something you can recruit or mandate. It is inherent—
embedded in the management processes, relationships, measurements, and beliefs that
constitute an organization’s DNA. Like the DNA of living organisms, the DNA of living organizations
consists of four building blocks, which combine and recombine to express distinct identities,
or personalities. These organizational building blocksdecision rights, information, motivators, and structure—largely determine how a firm looks and behaves, internally and externally. Unlike
humans and other organisms, however, organizations have the ability to change their DNA by
adjusting and adapting these building blocks.