I am often stumped by people's questions like "how to use social media"
That's because I didn't have an objective when I started engaging and connecting with people. Those were the social web was a much more innocent and idealistic place
I was a blogger first and then dabbled in Facebook and Twitter. So unlike most of you my friends were people whom I met online and then sometimes met in real life
So here are some of my learnings on using social media - that I can say holds true for companies as well as individuals -
- Communicate with your heart - passion and interest in whatever you are interested in will carry over to people who are following you.
- Connect with people who share your interests. Link to them, share their content, leave your comments