Jul 20, 2006

You have designs on Janet Jackson?

Ok, sorry for the sensationalist headline, but the Sister is getting into all the web 2.0 stuff. User-generated content and all that jazz.

The business innovation insider reveals:

As seen on Yahoo! Music, music superstar Janet Jackson is soliciting the help of her fans to design a cover for her new album, "20 Years Old," due out on September 26.

For examples of Janet Jackson artwork that fans have already created, check out the Design Me site and click on "most popular cover designs."

This is the kind of stuff that'll get normal folks interested in the principles of web 2.0. It's all about participation and co-creation ! Is your organization utlizing the creativity and innovation of its fans and customers?

Why not?