Jul 6, 2016

My talk on Attracting Talent using #socialmedia at #SMDayPune



30th June is celebrated as Social Media Day - and this year I was invited to talk about Social Media as a way to Attract and Engage Talent at The Social Media Day at Pune. The other speakers were Advertising legend Prahlad Kakar, Personal Branding expert Tanvi Bhatt and veteran blogger and podcaster Kiruba Shankar


You can find my presentation here



Some pics and videos of the can be found at this event page on Facebook

‪#‎socialmedia‬ and ‪#‎employerbranding‬



The folks at Workplace Insights interviewed me on the topic.

You can read it online here

Some excerpts:

Do you think the investment in employer branding actually gives valuable returns to an organization?Right now, nobody is tracking it. Once the investment in it increases, the rigour will also come in. Recently, in the LinkedIn report of most sought after companies, they used a lot of engagement level metrics to rank companies- applicants who saw job postings, applicants who applied on job postings, number of people following company page, number of people who stayed on the job etc. So that’s the new age method of figuring out how your employer is being perceived in the candidate market.
See, for a lot of HR Heads this is a new game, and hence they are also clueless with the concept of employer branding. 1-2 of the HR team members would be working on building an employer brand and that too in silos. Not even the complete HR team is aware what these couple of people are doing, forget the other functions. 

Feb 11, 2016

Am listed in the top 75 global HR blogs to follow in 2016



So yesterday I got to know that my blog was amongst the top 75 HR blogs to follow in 2016 even though I haven't been blogging much. Am thankful to the folks at proven http://blog.proven.com/top-75-hr-blogs-to-follow-in-2016 hope to be blogging a lot more this year

Nov 16, 2015

Moving from Flipkart on to a freelance role



So the news is that I am moving on from Flipkart to consult with large companies and startups to help them help them articulate their employment branding message, strategy and channel ..

Let me know at Twitter or LinkedIn

Sep 29, 2015

Reflections on @SHRMIndia's #SHRMI15 annual conference



Last week I headed to Delhi as a member of the social media squad invited by SHRM India to attend their annual conference.
The conference kicked off in style with a flashmob, singing "We are HR" (to the tune of "We will rock you") , and then was keynoted by John Mattone , who had coached Steve Jobs, and shared research findings on the huge gap between leadership and readiness

A great talk was by ex-Army officer Raghu Raman where he shared leadership lessons from the highest battlefield in the world, Siachen. You can find a copy on his website

Another great session was on LGBT moderated by Abhijit Bhaduri with Transgender activist Laxmi Narayan Tripathi and Parmesh Sahani 

The last session by Joy Bhattacharya on how to make a winning team using examples from cricket and IPL was also spectacular.

Here are some of my tweets from the event
  • Gautam Ghosh Retweeted Gurprriet Siingh
    If a batsman does not trust his partner they waste 0.7 seconds. 50% of run outs are by less than 0.5 sec
    Gautam Ghosh added,
  • Joy Bhattacharya ex head of Kolkata Knight Riders using examples from cricket for management lessons.
  • Gautam Ghosh Retweeted Sahana Chattopadhyay
    Absolutely agree!
    Gautam Ghosh added,
  • Aircel inverted the compensation pyramid. Now 70% of the rewards go to front line staff.
  • Image gallery thumbnail Image gallery thumbnail Image gallery thumbnail Image gallery thumbnail
  • Aircel did away with performance management. Only 3 targets, all to attain EBITDA target
  • Sri Lankan airlines wins award for HR excellence in South Asia excluding India
  • Titan industries and tech mahindra win award for giving back to the community
  • Now talking about what HR people can learn from Army.
  • IBM has Think Friday, a day when people are allowed to have time off to think, Says
  • Genpact CEO wants people who are "maniacal about learning"! says
  • Identifying future leaders is the biggest concern for CEOs around the world says
  • Wow. did two coaching sessions with Steve Jobs.